for an exclusively curated 3-day Bourbon Trail Experience.
Please join Black Bourbon Society for Urban Bourbon Weekend – an exclusively curated 3-day bourbon and jazz experience in the heart of Downtown Louisville! Focusing on Louisville’s revitalized Main Street, Whiskey Row, this ultra premium excursion features rare behind-the-scenes tours and whiskey tastings at the Michter’s, Peerless, and Old Forester Distilleries. It also includes VIP admission to the 4th Annual Derby City Jazz Festival featuring Eric Darius, Rashaan Paterson, and Pieces of a Dream. Join us for an unforgettable whiskey weekend in Downtown Louisville. Be sure to bring a suitcase large enough to take home all of your bourbon finds! Cheers!
Check into the Aloft Downtown Louisville Hotel where you will be greeted with a cocktail and welcome bag. We will then board a luxury bus over to Michter’s Shively and Fort Nelson Distilleries for an in-depth look into their unique approach to producing whiskey. The evening will end with dinner and a special whiskey tasting of their award-winning portfolio of bourbons.
After dinner, explore the bustling city of Louisville on your own. Bar hop down Main Street or dash over to Indiana for cigars and cocktails at Match Cigar Bar.
Grab breakfast downstairs before we head across the street for a VIP Tour and Tasting experience at Old Forester Distillery. We’ll grab lunch at a local restaurant before heading over to Peerless Distillery for the Executive Tour and Tasting with the company president, Corky Taylor.
The day will end at the 4th Annual Derby City Jazz Festival. Hang out in the golden sun and under the stars listening to some of the most popular smooth jazz artists in our BBS designated VIP seating section. Stay as long as you wish, or head back to Main Street to enjoy more of the bustling nightlife that Louisville has to offer.
Our final event of the weekend will culminate with Black Bourbon Society’s Black in Bourbon Brunch. This boozy brunch featuring Uncle Nearest Whiskey will be open to local Black Bourbon Society members and the general public. It will feature a curated brunch menu paired with specialty cocktails and will include an in-depth discussion on the role African Americans have played over the years in the whiskey industry.
After the brunch, we will bid farewell with a final cocktail. Hang around for more exploring in Louisville or meet our Louisville Ambassador for more whiskey tasting and bourbon hunting at Westport Whiskey and Wine before your travel back to your home destination.
Black Bourbon Society bridges the gap between the spirits industry and African American bourbon enthusiasts through our social media platforms, brand-partnered events and exclusive excursions. We challenge traditional direct consumer marketing standards by curating experiences that genuinely engage our unique demographic, and advocate for diversity and inclusion through speaking engagements and consulting within the spirits industry.
Black Bourbon Society is a tiered membership organization open to everyone who enjoys premium spirits and is interested in gaining a deeper appreciation for America’s Native Spirit. Black Bourbon Society is crafting a movement that showcases the value of the niche lifestyle and sophisticated palates within the African American Community and beyond.